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How to Convert Images to WebP — Faster Websites & Core Web Vitals

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WebP has become the recommended web image format — supported by all modern browsers since 2020 and consistently 25–35% smaller than equivalent JPEG or PNG. Switching your website's images to WebP is one of the highest-ROI optimizations you can make for page speed and SEO.

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How to Convert Images to WebP in 3 Steps

  1. 1

    Upload your images

    Upload JPG, PNG, or GIF images. Batch convert up to 20 files at once.

  2. 2

    Set WebP quality

    Choose quality level (default: 80%). WebP at 80% typically looks identical to JPEG at 90% while being significantly smaller.

  3. 3

    Download WebP files

    Download individual WebP files or all as a ZIP archive.

WebP Size Comparison — Real Numbers

Here's what you actually save converting to WebP:

Image TypeJPEGPNGWebP
Product photo150 KB620 KB95 KB
Blog thumbnail85 KB340 KB52 KB
Hero image380 KB1.2 MB230 KB
Logo/icon28 KB45 KB18 KB

For a website with 20 page images, switching to WebP typically saves 1–3 MB per page load — a massive speed improvement.

Browser Support — Is WebP Safe to Use?

WebP browser support as of 2025:

- Chrome (all versions) ✓ - Firefox (since 2019) ✓ - Safari (since iOS 14/macOS Big Sur, 2020) ✓ - Edge (all modern versions) ✓ - Samsung Internet

This covers 97%+ of global web users. For the 3% on very old browsers, provide a JPEG fallback using the HTML `<picture>` element:

<picture>
  <source srcset="image.webp" type="image/webp">
  <img src="image.jpg" alt="Description">
</picture>
Pro Tip:WordPress users: install the WebP Express plugin to automatically serve WebP to supported browsers with automatic JPEG fallback for older ones.

Pro Tips

  • 1

    Convert before uploading to your CMS — most platforms store the file as-is, so upload WebP directly.

  • 2

    For GIF animations, WebP supports animation with much better compression than GIF. Use animated WebP for web use.

Frequently Asked Questions

Will switching to WebP affect image quality?

At 80% quality, differences are not visible in normal web viewing. WebP's compression is more efficient than JPEG, producing better quality at the same file size.

Does WebP support transparency?

Yes. WebP supports both transparent and animated images, making it a complete replacement for both PNG and GIF.

Should I delete my original JPEG/PNG after converting to WebP?

Keep the originals. Use WebP for web serving, and keep originals for editing and platforms that don't support WebP.

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